Post by account_disabled on Jan 6, 2024 8:08:34 GMT
Good Rebels has been awarded two bronzes at the prestigious Lovie Awards , the most relevant European awards in the internet field. The award-winning campaigns have been: #DiversityHunger, in the Diversity and Inclusion category; and, “More than neighbors”, in the Promotions and contests category. In the words of Juan Fran Vaquero, “this award represents great recognition for Good Rebels and underlines not only our social knowledge but also our ability to face the creative, technological and business challenges of our clients. Being bold in creative work while deeply understanding consumer behavior allows us to be powerfully effective.”
DIVERSITYHUNGER: we celebrate diversity “No matter who you are and what you like, at Domino's Pizza we are proud that you can choose . ” Under the motto #DIVERSITYHUNGER, we Phone Number List designed a campaign to celebrate the arrival of Pride and promote that everyone feels free to choose what they want , inviting the sector to unite and celebrate diversity together. We launched on social media with love letters to our delivery competitors, and then we took the conversation to the streets with signs celebrating freedom of choice , even when it comes to your favorite food chain, whether it's Domino's Pizza or No.
More than neighbors” campaign: recognition of citizens The confinement imposed by Covid-19 has brought us much closer to our neighbors and we decided to design a campaign to pay tribute to all those who have become our traveling companions during these two months and with whom we have been able to interact in the only corner of the house where we could have freedom: the balconies. To achieve this, we launched the MORE THAN NEIGHBORS promotion on Instagram. For 4 days, Domino's invited users to send a message through the open question sticker on Instagram Stories telling them what they wanted to say to their neighbor to thank them. After receiving more than 400 messages, the 50 best were selected and we delivered them to the recognized neighbors in the most irresistible way: with a delicious pizza .
DIVERSITYHUNGER: we celebrate diversity “No matter who you are and what you like, at Domino's Pizza we are proud that you can choose . ” Under the motto #DIVERSITYHUNGER, we Phone Number List designed a campaign to celebrate the arrival of Pride and promote that everyone feels free to choose what they want , inviting the sector to unite and celebrate diversity together. We launched on social media with love letters to our delivery competitors, and then we took the conversation to the streets with signs celebrating freedom of choice , even when it comes to your favorite food chain, whether it's Domino's Pizza or No.
More than neighbors” campaign: recognition of citizens The confinement imposed by Covid-19 has brought us much closer to our neighbors and we decided to design a campaign to pay tribute to all those who have become our traveling companions during these two months and with whom we have been able to interact in the only corner of the house where we could have freedom: the balconies. To achieve this, we launched the MORE THAN NEIGHBORS promotion on Instagram. For 4 days, Domino's invited users to send a message through the open question sticker on Instagram Stories telling them what they wanted to say to their neighbor to thank them. After receiving more than 400 messages, the 50 best were selected and we delivered them to the recognized neighbors in the most irresistible way: with a delicious pizza .